Overview:  India’s smartphone shipments in October declined 8% MoM and 4% YoY. The decline was on expected lines as the festive season shipments peaked in mid Oct.  According to our latest forecast, we believe the India smartphone marke...

Overview: India’s smartphone shipments declined 2% YoY to reach over 52 million units in Q3 2021, the market behaving on expected lines as Brands Prepare for Festive Season. can be attributed to higher pent-up demand last year due to COVID-19. The sma...

Overview:  India’s smartphone shipments declined 4% YoY to cross 51 million units in Q3 2021. However, the market declined 1% YoY in September 2021. OEMs look to infuse the channel with stock in preparation for the festive season. Smartph...

Overview:  India’s smartphone shipments declined 1% YoY to cross 16 million units in Aug 2021. However, the market grew 1% MoM during the month. The yearly decline can be attributed to the high pent-up demand that was witnessed during the la...

Overview:  India’s smartphone shipments declined 3% YoY to cross 14.5 million units in Jul 2021. However, the market grew 1% MoM during the month. The yearly decline can be attributed to the high pent-up demand that was witnessed during the ...

Overview:  India’s smartphone shipments grew 82% YoY to reach over 33 million units in Q2 2021. However, the market declined 14% sequentially due to a fall in consumer sentiment during the second COVID-19 wave. But the decline was less ...

Overview: India Smartphone Market Stayed Resilient During Second COVID-19 Wave and crossed 33 million Shipments in Q2 2021. This, combined with the record-breaking first quarter led to the highest ever first half in Indian Smartphone's market history. T...

Overview:  India’s smartphone shipments declined in May 2021. India battled a virulent second wave during April and June. Major states and regions which are big smartphone markets were closed. Offline channels were impacted the most and offl...

Overview:  India witnessed a severe and more virulent second COVID-19 wave, resulting in a lot of cases and fatalities. This has impacted the smartphone markets as well. Lockdown and restrictions has halted offline operations in some states and offline...

Overview: India’s smartphone shipments grew 23% YoY to reach over 39 million units in Q1 2021. These were the highest ever first-quarter shipments. New product launches, promotions, and financial schemes, as well as pent-up demand coming from 2020, dr...

Overview:  The Indian smartphone shipments grew 23% YoY to reach over 38 million units in Q1 2021. These were the highest ever first-quarter shipments. New product launches, promotions and financial schemes, as well as pent-up demand coming f...

Overview:  The Indian smartphone market grew 7% YoY in Dec 2020 to reach 14 million units. India’s smartphone shipments declined by a modest 4% YoY to reach over 150 million units in 2020. The high consumer demand post-lockdown, as well...

Overview: India Smartphone Market declined by 4% in 2020. The Indian Smartphone market faced an unprecedented crisis in 2020 due to the COVID-19 pandemic. Despite the challenges faced by the market, the Indian Smartphone market proved its resilience by decl...

Overview:  The Indian smartphone market grew 11% YoY in November 2020. Diwali was on 14th November and it marked the end of the festive season. However, the shipments decline as the festive season ended post-Diwali. Going forward, we believe that the I...

Overview: The India smartphone market grew 31% YoY in October 2020 as the brands pushed high inventory into the channel due to the festive season sale which started in second week of Oct. Also, demand remained high in anticipation of great deals available d...

Overview:  The India smartphone market grew 5% YoY in September 2020 as the brands prepared for the festive season. The push from the brands coupled with the pent-up demand due to the lockdown and strong sales on online platforms led to this growth. Go...

Overview:   India Smartphone Market is estimated to decline by 6% in 2020 as due to COVID-19 pandemic. In a measure to control the pandemic, Indian Government imposed a lockdown on the country in March which was opened gradually starting from June. ...

Overview:  The India smartphone market grew 10% YoY in August 2020 as the demand continues to drive the market. Brands and channels are providing attractive offers and promotions to make the devices affordable. Also, as consumers are spending more time...

Overview:  The India smartphone market grew 12% YoY in July 2020 as the demand continues to drive the market. Brands and channels are providing attractive offers and promotions to make the devices affordable. Going forward, we believe that the Indian s...

Overview:  The India smartphone market remained flat YoY as the market reached pre-COVID-19 level due to the huge pent-up demand created in the market due to lockdown. Going forward, we believe that the Indian smartphone market will decline by 8% in 20...