Our starting point is wanting to help our clients make better strategic and operational decisions.

India Smartphone Monthly Model Tracker 2020 Jul (Online Channels)

Aug 31, 2020 | Author : Shilpi Jain


The India smartphone market grew 12% YoY as the demand for budget segment smartphones remains high. Online channel shipment grew 17% YoY in July 2020, driven by Xiaomi, Samsung and realme which contributed to more than 75% share. Flipkart regained its top online smartphone channel in July 2020 driven by realme, Xiaomi, Infinix and Poco. Both Amazon and Flipkart recorded growth in July. Flipkart grew faster with 28% growth while Amazon grew by 15%.

Offline market after the re-opening in post Lockdown era reached back to pre-lockdown levels, increasing 9% YoY and 12% MoM. Samsung maintained it’s fresh hold over the #1 spot in the market in July. Samsung has leveraged that tag with aggressive launches in low and mid-tier with aggressive offers.

This report tracks monthly India smartphone shipments by brand by model across different e-commerce channel platforms like Flipkart, Amazon,, Paytm, Snapdeal and others. It also tracks 100+ model level specifications which gives an in-depth analysis of the Indian market by channel.

Published Date: August 2020


Enter Captcha Code


Your access to our Basic reports is currently under review. It might take up to 24 hours. You already have access to sample reports.
If there is a specific report you want to access earlier please send an email to