Overview:

• Smartphone Shipments increased 20% MoM in April as major brands like Samsung, OPPO, Vivo and Huawei refreshed their product portfolio to cash in the popularity of cricketing league (IPL) which started in April 2018.
• Xiaomi continued to lead the Indian smartphone market with 30% share while Jio dominated the featurephone market, capturing 50% share.
• 10% import duty imposed on populated PCBs starting April 2018
• Top five brands now capture record 80% of the market in April 2018.

Table of Contents:

• Market Overview
• Key OEM Strategies
• Pricing Analysis
• Spec Analysis
• Channel Analysis: E-commerce and Offline
• Major OEM Promotions
• Key Market Trends
• Market Survey
• Make in India

Number of pages: 95
Published Date: June 2018