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India Smartphone Monthly Analysis April 2018

Jun 5, 2018 | Author : Karn Chauhan


  • Smartphone Shipments increased 20% MoM in April as major brands like Samsung, OPPO, Vivo and Huawei refreshed their product portfolio to cash in the popularity of cricketing league (IPL) which started in April 2018.
  • Xiaomi continued to lead the Indian smartphone market with 30% share while Jio dominated the featurephone market, capturing 50% share.
  • 10% import duty imposed on populated PCBs starting April 2018
  • Top five brands now capture record 80% of the market in April 2018.

Table of Contents:

  • Market Overview
  • Key OEM Strategies
  • Pricing Analysis
  • Spec Analysis
  • Channel Analysis: E-commerce and Offline
  • Major OEM Promotions
  • Key Market Trends
  • Market Survey
  • Make in India

Number of pages: 95
Published Date: June 2018


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