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India TV Market Analysis Q1 2022

Jul 8, 2022 | Author : Akash Jatwala, Anshika Jain

The India TV market has grown 18% YoY with 3.6 Mn shipments in Q1 2022. Inflation and supply issues had an impact on the shipments, but promotions from retailers helped in increasing the shipments. Smart TV share was 89% in Q1 2022 with 32% YoY growth. Xiaomi is leading the Smart TV market followed by Samsung. In 2022, we expect to see around 16.5 Mn Shipments, with the entry of new players in the market. 
This report covers an in-depth and detailed quarterly analysis of India’s TV market overall and the Smart TV market. It includes key analysis for top brands, by price bands, by screen sizes, and by OS. It also covers local vs import split and EMS mapping for key OEMs.
Table of Contents:
  • TV Market Overview
  • Smart TV Market Overview
  • Brand Performance and Strategy
  • Smart TV Market Forecast
  • Top India TV EMS Mapping 2021 Q4
  • Key Takeaways- Q4 2021
Number of pages: 23
Published Date: July 2022


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