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India Quarterly Handset Market Analysis - 2018 Q2

Sep 4, 2018 |


  • Smartphone market returned to double-digit growth (18%) YoY in Q2 2018 driven by new launches and strong promotions across both online and offline channels.
  • Chinese smartphone brands grew by 33% YoY in Q2 2018 to capture 63% smartphone market share in India.
  • OnePlus (284%), Huawei (183%), Xiaomi (112%), OPPO (11%) and vivo (10%) were the growing key Chinese brands in Q2 2018. 

Table of Contents:

  • Overview
  • Key OEM strategies
  • India Market - Drill Down
  • Price Band Analysis
  • Online Channels
  • Offline Channels
  • Major OEM Promotions
  • Key Market Trends
  • Manufacturing Ecosystem

Number of Pages: 103
Author: Karn Chauhan
Published Date: September 2018


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