This report centres on recent happenings in the mobile Industry.

We expect about what happen in the mobile industry in 2015 and organized in 10 sentences.

Tablet of contents

1. Commoditization in the extreme – Only brand is left

2. Horizontal players and internet giants make a difference

3. Africa the final frontier of smartphone growth

4. Local Kings attempt to build regional empires

5. China increasingly leading innovation

6. Vendors’ struggle for hardware differentiation

– flexible OLED will be unique to Samsung in 2015

7. Battery technology innovation and development

8. Mobile advertising enables new business models

9. IP wars continue but become dull and boring

10. High speed networks continue to proliferate