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Developing Market Analysis-Vietnam

Apr 24, 2015 |

Developing Market Analysis-Vietnam

-Overview 
-Mobile Operators, Subscribers & Connections. 
-3G Penetrations
-Mobile Handsets Shipment-Q4-2014
-Smartphone Shipments Q4-2014
-Retail Presence 
 

Overview

  • Vietnam is the 14th largest country in the world in terms of population with close to 93 million people
  • The GDP per capita in Vietnam has almost doubled in the last five years in the country to above USD2000 in 2014.
  • Vietnam over the decade has become one of the leading agricultural exporter in the world (rice, coffee) followed by textiles, garments and electronics.
  • E-commerce has been also growing at a fair clip with annual sales through online channels estimated to reach close to US$900 million in 2014 up nearly 30% annually.
  • Vietnam has close to 52 million mobile device users with a mobile penetration of close to 56% at the end of 2014. Counterpoint estimates there were around 21 million smartphone users and 31 million feature phone users in the country in 2014.
 

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