Overview:

The MEA smartphone market retreated 3% Year-on-Year (YoY). This is the lowest level since the pandemic. The MEA smartphone market was no exception to the impact of inflationary pressures on consumer demand, even hurting demand during the Easter-Ramadan sale event, early in Q2. However, the MEA market has remained resilient over the last two years to both component shortages in 2021 and to macroeconomic headwinds in 2022, hovering around a quarterly shipment of 40 million units. Consumer desire to upgrade continues to drive the market but will likely be dampened by inflationary pressures through H2.

Table of Contents:

• Macroeconomic Overview
• Market Overview
• Competitive Landscape of MEA Smartphone Market
• Chipset Market Analysis
• Forecast
• Key Takeaways 

Published Date: September 2022

Number of Pages: 47