Overview:

This report is one of the series of reports which tracks mobile handset: Smartphone and Feature Phone shipments every quarter for more than 140 brands covering more than 95% of the total device shipments in the industry. 

The deliverable includes

• Single pivot format giving in-depth analysis of global markets
• 140+ brands now in comparison to 95 brands earlier
• Break out of three key countries in each region to give further granular view of the regions
• 18 countries view as compared to six earlier
• More visuals and analysis by country and by regions

To quickly summarize:

• Global smartphone market shipment declined 4% YoY but grew 32% QoQ to reach 366 million units in Q3 2020.
• The smartphone recovery is majorly driven by eased lockdown restrictions and pent up demand across regions.
• Samsung regained the top spot, shipping 80.4 million units with 48% QoQ and 3% YoY growth with the highest ever shipment in the last three years.
• Realme shipment grew 132% QoQ, becoming the world’s fastest brand to hit 50 million shipments since inception.
• Xiaomi grew 75% QoQ contributing 13% in total smartphone shipment. Notably, this was also the first time when Xiaomi surpassed Apple to capture the third spot.

​Table of Contents:

• Pivot Chart by Brand
• Pivot Chart by Geography
• Global Market by Geography
• Global
• Asia Pacific
• China
• India
• Japan
• Korea
• Key Asian Countries
• North America
• US
• Canada
• Europe
• Western Europe
• Central and Eastern Europe
• Key European Countries
• Central and Latin America
• Key Central and Latin America Countries
• Middle East and Africa
• Key Middle East and Africa Countries
• Flatfile
• Definitions

Author:  Abhilash Kumar
Published Date: November 2020