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Market Monitor I Quarterly Smartphone Vendor Region Value Share 2022 Q3

Nov 29, 2022 | Author : Harmeet Singh Walia


This report from Counterpoint’s Market Monitor service highlights the regional revenues and ASPs for 42 brands in the smartphone segment. These 42 brands together capture close to 95% of the total market by revenues.


  • Global smartphone market wholesale revenue declined 3% YoY but grew 5% QoQ to just under $100 billion in Q3 2022.
  • The top five smartphone brands contributed almost 85% of the total revenue.
  • Among regions, China led the revenue share (25%) driven by strong 5G smartphone penetration.
  • China’s share of the global smartphone market is down from over 27% in Q3 2021 to under 25% in Q3 2022 as North America, which achieved the highest revenue share since at least Q1 2018 of 23%.

Publication Date: November 2022


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