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MOBILE DEVICES MONITOR – Q4 2017 (Vendor Region Value Share)

Feb 16, 2018 |

Our latest report highlighting Value Share for 40 brands (from earlier 20) in smartphone segment by regions through Q4 2017. These 40 brands together now capture 92% of the total market by revenues.


  • Global handset market reached record ever US$127.5 Billion in wholesale revenues increasing 10% annually driven by strong performance Apple.
  • Smartphones share now accounts for 98% of the overall handset market by revenue.
  • Smartphone market reached US$125 Billion in revenues.
  • China and USA recorded the highest ever ASP in a quarter, driven by Apple's performance and increasing ASP of key Chinese brands.
  • Apple captured highest ever 48% share of overall handset revenue while capturing 14% of the total smartphone market by volume.
  • Overall smartphone market ASP grew 10% annually and 33% sequentially
  • The top 5 OEMs captured 80% of the total handset market revenues.

Table of Contents          

  • Pivot Volumes
  • Pivot Value
  • Pivot Chart
  • Global (Regions)
  • Global (OEMs)
  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • China
  • Middle East Africa
  • Definitions
  • Contacts

Number of Pages: 13 (Full report is available for clients at our portal)
Author: Tarun Pathak (


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